Zagg, Inc. (ZAGG.OB), a Utah-based maker of a patent-pending scratch protection shield, has tapped what can only be described as a vast potential market, based on the inevitable need of consumers to protect their ever-increasing supply of digital gadgets.
Zagg (www.Zagg.com) produces protective clear coverings for all types of consumer electronic and hand-held devices, distributed worldwide under the brand name invisibleSHIELD™. The company’s flagship product is made from an exclusive film, originally designed for the U.S. military to protect helicopter blades from high-speed abrasion. Zagg cuts the material into over 2,000 shapes, to fit almost any cell phone, laptop, digital camera, PDA, GPS, watch face, or iPod. It’s the first scratch-protection solution of its kind on the market, and is backed by a lifetime guarantee.
Demonstrations put on by company representatives astonish spectators, as sensitive devices are attacked with pens, keys, and even nails, but emerge unscratched. Customers are enthusiastic, and the market possibilities are almost limitless. Every time a manufacturer introduces a new electronic product, Zagg is there with a pre-cut design to serve it.
Robert G. Peterson II said, “The news from the electronics industry really bodes well for us. Several major new products from top manufacturers are set for release during the holiday season, and we will design the world-class invisibleSHIELD to protect all of them, as well as releasing our own new line of accessories.”
Internet sales of invisibleSHIELD have seen major increases, and the product is now being sold in big box stores like BestBuy, along with mall kiosks, Mac stores, college bookstores, and other resellers. The company now plans to offer an expanded array of invisibleSHIELD products to other industries.
Zagg is becoming a world-wide phenomenon and creating a revolution in the way people think about their gadgets and protecting them. But beyond the numbers, the company likes to think it has a special bond with its customers. “ZAGG is committed to offering innovative ways to improve the relationship between people and the gadgets that they love and rely upon.”
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