Digital signage is the convergence of high-resolution digital displays with dedicated computers and software. The outcome enables companies and organizations to communicate targeted messages to audiences they wish to reach. The flexibility of the technology, such as easily changing messages based on location, season, time of day, etc., has turned it into a growing trend.
Today, digital signage is found everywhere including shopping malls, airports, restaurants, convention centers, trade shows, and now even the health care industry. Trimax stands out from the competition by offering complete packages that incorporate the selling of plasma screens, installation, monitoring, content delivery and marketing.
The industry is poised for significant growth because of the technology’s many applications. Retail signage alone is expected to grow from $1.4 in 2005 to $2.8 billion in 2011, while indoor signage is expected to skyrocket from $704 million in 2006 to $7.2 billion in 2011, according to market research firm, DisplaySearch.
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