When researching a growing company, the prudent investor is one who takes a look at not only the immediate management team, but also the board of directors and/or the advisory team that the company has selected. It’s this talent pool that will plot the course for the company and help them navigate to success. If the management team is weak, is lacking in related experience, or is deficient in strong advisors, then it’s a fair bet that the company is going to struggle.
In the case of Teknik Digital Arts, Inc. (Trading symbol TKNK.OB) none of these issues are a concern. Investors that are exploring this company can feel comfortable knowing that, from the CEO right through to their advisors, the team is “deep and strong.” Teknik Digital Arts is known for the development of physically interactive video gaming software and hardware systems, and they didn’t simply rely on some “technology geeks” to create their vision of “healthy gaming.” Instead, they combined a deep understanding of video gaming technology with experts in the field of isometric conditioning and cardiologic exercise to produce a superior product that would actually promote weight loss, and better health.
As our example, we can look at John Ward, founder, chairman and Chief Executive Officer of the company. He has over 25 years experience in the data storage, software, entertainment and wellness industries, and even once founded and ran a company that was named by Investor’s Daily’s as a number-one performing computer stock. Yet he knew that his vast background in technology didn’t necessarily make him an expert in creating a physically interactive video gaming company. To truly ensure that people would receive the benefits of a real health inducing workout, he enlisted the expert counsel of an advisory board with over 40 years of combined experience in fitness and health.
The XR station is the “controller” for the video games, and it uses sensors and resistance to both operate the games and promote the burning of calories. The way it responds and resists motion was based on expert advice from gentlemen such as Dr. Craig M. Phelp and Dr. Charles Corbin. Dr. Phelp is a fellowship-trained primary care sports medicine physician and is board certified in family medicine. Practicing for over 20 years in the phoenix metropolitan area, Dr. Phelps currently serves as the primary care physician for the NBA Phoenix Suns, and WNBA Phoenix Mercury. He’s also the physician for Ballet Arizona, the team physician for Grand Canyon University, The Scottsdale Community College, The Paradise Valley Community College and The Gateway Community College. His CV goes on and on.
Dr. Corbin has been a professor at Arizona State University for more than 20 years. He is currently a member of the faculty in the department of exercise and wellness at Arizona State University-East. He is the senior or sole author of more than 70 books, and two of Dr. Corbin’s video programs have earned Telly Awards for Excellence for educational videos. He was first author of the national physical activity standards for children, published by the Council on Physical Education for Children (COPEC) and the National Association for Sport and Physical Education (NASPE). Like Dr. Phelps, Dr. Corbin’s resume continues on and on.
By utilizing the experience of such experts in the fields of exercise, wellness, and sports medicine, Teknik Digital Arts brings solid bio-mechanical science to the fun of video game play, and the result is a healthier game player. Teknik offers video game play that helps you lose weight and become more fit. That’s certainly a winning strategy.
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