Smart SMS Corp . STMC
Gordon Lee quickly recognized that text messaging would be the rage in the United States when he first observed the very commonplace occurence of text messaging in Europe. Gordon Lee notes, “As text messaging become ubiquitous in the American Society our product becomes more significant.”
Each generation defines the form of communication that works best for them. All Americans have embraced text messaging and this survey indicates it is strongly accepted in virtually all age ranges and much preferable to a public cell phone conversation!
Samsung’s recent survey indicates text messaging is an acceptable form in communication in circumstances where cell phone conversations are taboo such as restaurants and theaters. The rise in popularity of text messaging pervasive in Amercian society and cell phones are more important than ever before. A survey, commissioned by Samsung, was conducted by Kelton Research and included more than 1,000 teen and adult cell phone users from around the country.
Average of Six a Day. Americans send an average of 41 text messages per week.
Text to Communicate: Teens send the most text messages per week — an average of 98! That’s more than double the national average.
Women send more than twice as many text messages per week then men (57 vs. 27 for men).
Adults 56 and older send an average of just one text message per week.
Urban Texters. People in urban areas send on average nearly four times the amount of text messages in a week than people in rural areas and the suburbs (98 vs. 25 text messages in the suburbs and 21 text messages in rural areas).
Texting Fast and Loose. Americans are fairly forgiving when it comes to the etiquette of texting.
More than four out of 10 Americans (43%) say it’s okay to text at a restaurant.
More than one in three (36%) say texting in a movie theater is fine.
And 30 percent say go ahead and text in a group setting like a class or a business meeting.
The advent of text messaging is bringing with it a whole new set of questions when it comes to cell phone etiquette.
Want 2 Go Out 2nite? Nearly half of America says it’s okay to ask someone out on a first date at least some of the time with a text message (46%). There is a stark difference of opinion between teens and adults on this matter.
63 percent of adults age 20 and older say it’s never OK, whereas 64 percent of teens age 13-19 say it’s okay at least some of the time. It’s Over! More than one out of 10 Americans (11%) think it’s okay at least sometimes to end a relationship with a boyfriend or girlfriend with a text message.
America’s youngest and newest daters have that beat! More than one in five 13 to 15 year olds say “breakup texting” is perfectly fine (22%).
Smart SMS with its Text Messaging Campaigns has found itself on the cusp of a new form of advertising and communicating directly with the American consumer whether it’s for a quick laugh, a political campaign or the reinforcment of an already strong brand name.
Source: Samsung and Gordon Lee
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About Smart SMS Corp.: Smart SMS Corp. (OTC:STMC), www.SmartSMSCorp.com, is an Internet entertainment company that specializes in mobile marketing campaigns for television shows, celebrities, musicians, entertainers, athletes, and major brands, as well as fundraising programs. Headquartered in Los Angeles, Calif., Smart SMS Corp. operates the SmartSMS(TM) brand for campaign administration and management in North, Central, and South America. The SmartSMS(TM) platform has been used successfully to launch more than 500 campaigns worldwide. Smart SMS Corp. utilizes some of the world’s most powerful aggregators for text message and multi-media message campaigns and distributes through networks worldwide.
Forward-Looking Statements: With the exception of historical information, this news release and accompanying information may include forward-looking statements that involve a number of risks and uncertainties. Actual results could differ materially from those anticipated as a result of various risks. There are numerous factors that could contribute to such differences; therefore, such projected events and anticipated results are not warranties or guarantees that such events will occur or that the Company will achieve such results. For more information about this corporation and risks involved in the investment of their publicly traded shares, please see the Company’s web site(s), and/or documents filed with the SEC, which are easily accessible in the EDGAR database system.
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