Euoko Group Inc. (OTCBB: EUOK) owns premium brands that develop, market and distribute scientifically-advanced skin treatments, including the brand, Euoko. Euoko’s current portfolio consists of 24 products spanning five treatment collections that target aging, dull skin tones, skin protection, uneven pigmentation and blemishes. This product line offers comprehensive solutions to such skin concerns as wrinkles, fine lines, under-eye dark circles, dark spots, acne, oxidation, environmental exposure and skin fatigue. Combined with innovative products for basic daily cleansing and facial priming, Euoko offers a complete line of synergistic formulations that target the most demanding luxury consumer. Euoko’s well-appointed, understated primary and secondary packaging communicates innovation, science and modern sophistication, while reflecting the prestige positioning of the portfolio. Euoko sells its product line through premium distribution channels and is represented in more than fifteen countries and territories worldwide. Retail partners of the brand include such premium department stores as Bergdorf Goodman in New York City (USA), Printemps in Paris (France) and La Rinascente in Milan (Italy). Euoko’s products are also sold globally through the company’s internally-operated, multicurrency, multilingual website.
Euoko Group’s constantly growing library of active principles currently exhibits 102 ingredients from Switzerland, Spain, France, Canada, Denmark, the United States, the Amazonian Rainforest and the Kalahari Desert. From their unique hyaluronic acid with no animal origins or strepp bacteria derivatives to their recent addition of an extraordinarily effective, age-killing peptide that fully mimics Waglerin 1, a peptide that is found in the venom of the Temple Viper, Tropidolaemus wagleri, the company stands strongly behind the innovative collection of the noble ingredients found in their products. Both the safety and effectiveness of the company’s ingredients are important to them. They avoid unnecessary preservation or stabilization and respond rapidly to emerging innovations in biotechnology, nanotechnology, biology, peptides and other active principles.
Further, the company’s proprietary delivery system ensures maximum stability and absorption of their product’s active principles into the skin. This delivery system is the single key catalyst that maximizes the effectiveness of these principles, while making it possible for high concentrations of these principles to be included synergistically in the company’s formulations. Highlights of this system include a strain of red marine algae that maximizes penetration of actives into the skin by causing a controlled immune response when applied topically. This effect is enhanced by the delivery action of the company’s micro-surfactants bound to a pure grade of hyaluronic acid, as well as their unique timed-release technology. Every Euoko product embodies Euoko’s commitment to science and quality. When a client purchases a Euoko treatment, they stand confident that their purchase represents the latest scientific discoveries that are at the forefront of peptide-technology, nanotechnology, biotechnology and biology.
Successful Preview Launch
Printemps Department Store in Paris (France)
Euoko announced on March 12 that its preview launch event that began on February 18, 2008 at the world-renowned Printemps Haussmann department store in Paris was well received and the results exceeded the company’s expectations. Euoko’s large booth, occupying 375 square feet (approximately 35 square metres) in the central area of Printemps, has received significant positive response from industry and customers. The preview during the first three weeks of the event resulted in unaudited, single-store retail sales exceeding 42,000 Euros (approximately 65,000 US funds), exceeding the company’s expectations. The booth, which reflects the brand’s modern, understated image, was constructed primarily of white acrylic and was transported to France from Canada, where it was constructed.
“With no prior exposure in France for the brand, this successful preview launch reflects our customers’ appreciation of the exceptional quality and effectiveness of our products, as well as the class of our brand’s image,” said Brandon Truaxe, founder, President and CEO.
“Euoko’s booth offers an avant-garde design that has never been so well achieved in this industry. We are very excited about this encouraging launch and look forward to establishing a strong brand image for Euoko throughout the country,” said Guillaume Bakouch, Director of Sales and Marketing (Europe).
Euoko began marketing its products in key European markets in September of 2007 and is currently represented in more than 10 countries and territories.
Extensive Editorial Coverage
April 2008 issue of W Magazine
The April 2008 issue of W Magazine included extensive editorial coverage of Euoko Group’s luxury skin care brand, Euoko. With a total adult audience exceeding 1.4 million and a median annual income of more than US$145,000, W Magazine targets an authoritative readership base with a solid interest in latest trends in fashion and beauty – a category specifically targeted by Euoko’s premium portfolio of innovative skin care treatments.
This non-sponsored coverage refers to Euoko’s founder and President, Brandon Truaxe, as “The Mix Master”, “Armed with exotic potions and an iron will”. The article also featured a quotation from Patricia Saxby, Vice President and Divisional Merchandise Manager of the Bergdorf Goodman department store: “I’ve never had people call me so quickly to tell me that after a couple of days they saw changes.”
This article is published at a time during which Euoko has received significant attention from the media, with UK-published Wallpaper magazine selecting the brand as one of the top 3 “facial fixes” of the year in its Annual Design Awards.
Natural Products
Euoko is committed to selecting and sourcing the most effective, safest, scientifically-studied ingredients from across the world. These ingredients include direct plant-based derivatives, advanced peptides, biotechnologically-obtained actives, ingredients derived from fermentation, basic minerals, enzymes and marine compounds. Euoko does not use any ingredient derived from animals. Additionally, Euoko does not use any ingredient that has been shown to be harmful to humans if used topically. In particular, none of Euoko’s products make use of the commonly-used preservatives of the paraben family. Euoko’s preservatives and stabilizers are food grade and do not represent any risk if used as directed.
Use During Pregnancy
None of Euoko’s products use any ingredient with an indication of risk for use during pregnancy. However, our products do contain high concentrations of innovative, functional actives and it may be advisable to consult a physician if you are pregnant.
No Animal Testing
Euoko does not test its products on animals or pay others to perform testing on animals. All of Euoko’s products are tested on humans.
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