Pazoo reported that since the national branding campaign began its website www.pazoo.com has experienced dramatic increases in traffic to the website. Based on current daily traffic it is expected that a 1,000% increase of unique visitors will visit the website in September compared to August. Pazoo also notes that the company website has seen month over month gains in website traffic since March of this year.
Social media programs began in August which kicked up website traffic. However, with a more intensified approach this month, along with the approximately 70,000 local TV spots airing, traffic to the website last week alone surpassed traffic in the entire month of August. This is an important first step to not only building awareness for the website but the process of branding the PAZOO name. Pazoo has several components to its business – Internet, Direct TV and Direct Digital, and Retail. It is important to build the overall PAZOO brand and to make PAZOO a recognizable entity in the Health, Wellness and nutria-ceutical markets.
David M. Cunic, CEO of Pazoo, Inc., commented, “We are extremely pleased that we are able to quantify the marketing dollars spent and see our management efforts yielding positive results. Building the PAZOO brand and expanding this brand to overseas markets remains a priority.”
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