Sweet Success Enterprises Inc. (SWTS.OB) acquired Nestlé’s original Sweet Success brand in 2002 and recently re-launched the product line to enter the nutritious functional beverage market. The company’s Fuel for Health™ all-natural drinks are available in a number of stores. The beverages consist of choice ingredients that boost energy and immunity as well as enhance a healthy lifestyle.
The company is utilizing a strong brand name that has great appeal among health-conscious Americans to establish a strong position in quickly growing segments of the beverage market. Sweet Success is poised to take a leading role in the explosive healthy beverage industry as the competition continues to work on broadening brand awareness and/or breaking away from an unhealthy brand image.
The Sweet Success’ product line contains: GlucaSafe, a functional health beverage with green and white tea, pomegranate extract and Cinnulin PF; Vita-Tein, a protein based beverage available in chocolate super shake and a vanilla super shake; Power Blend, a noncarbonated juice energy drink; Chocolate Immunity Infusion Jr., and ChocKoala Immunity Jr.; a pair of hypoallergenic non-dairy, and non-soy protein-based products; and Ultra Greens, which combines barley greens with the phytonutrients Spirulina and Chlorella.
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