- SING surpasses $1 million in Q1 revenue through new online strategy for subsidiary Direct Solar
- 1606 Hemp social media strategy grew followers from 100 to over 20,000 with direct increase in online sales
- 1606 Hemp physical distribution increased to over 400 stores within several months
With a combination of perseverance and flexibility, management at SinglePoint (OTCQB: SING) led the company to increased growth surpassing $1 million in Q1 revenue as a result of its ability to strategically pivot in this challenging economic environment. As a diversified holdings company with operations in several high-performing market sectors, SING is well positioned to handle the remaining waves of 2020’s tumultuous economic landscape. Its strategy includes intensifying its successful 1606 Hemp retail rollout and establishing itself as a major player in the solar industry by increasing its footprint in the commercial sector and ramping up its newly created virtual selling process.
“We had a great quarter and a lot of that has come from pivoting to where we go virtual with our solar selling,” commented CEO Greg Lambrecht in a recent interview (http://ibn.fm/QZ3nJ). “We predicted that we’re going to do $10 million (in 2020), so to do a million in this epic time is a great indication that we’re going to get there so we’re really excited to report these sorts of revenues.”
Despite lockdowns constricting the economy, SING kept up the effort to continue meeting consumer demand for solar energy solutions by recently shifting to a virtual sales process for subsidiary Direct Solar. The move resulted in a massive success evidenced by an increase in sales in addition to doubling the company’s footprint to 25 states (http://ibn.fm/hGd7W), with further growth expected as demand for solar installations increases nationwide.
In addition to solar, SING provides expertise that fuels the growth of technology-driven businesses and emerging growth opportunities in consumer products. By typically acquiring a significant stake in a business unit, SING offers expertise in the company’s operation, development and management through its equity ownership.
SING’s 1606 Hemp brand is a prime example of the company’s leadership strategy in action, made possible by growing the company to a recognized brand with legions of new fans within months.
“The good news there is that we’re getting a lot more retail accounts to take our product, in addition to selling the product really well on our website. Our count to date is over 400 stores…and that’s just been in the last two months,” revealed Lambrecht during the interview. “We’ve really figured out and are focused on working with influencers. When we first started we had no more than a hundred people and now we have over 20,000. It’s amazing how that helps sales online. We’re getting good at that, and it’s really helping our brand.”
Unlike tobacco, 1606 Hemp cigarettes can be placed directly at the point of sale at the counter in a display box, showcasing the product as a cigarette alternative that contains nearly 20% CBD and less than 0.3% THC in each pre-roll. Made with high quality hemp and biodegradable filters, the product earned its name from when the first hemp plant was planted in North America. The company has brought a premium product to market using high quality hemp grown with organic practices and using biodegradable filters. “The great thing about hemp is that it can be sold on the counter,” said Lambrecht. “It’s going to be a game-changer because anything you put on the counter sells well. We’re looking to have a great year with this six-pack hemp box.”
With an increase of 190% in revenue from 2018 to 2019 (http://ibn.fm/cwK0n), SING continues to expand through internal growth of acquired companies and presents the opportunities for accelerated growth through acquisition.
For more information, visit the company’s website at www.SinglePoint.com.
NOTE TO INVESTORS: The latest news and updates relating to SING are available in the company’s newsroom at http://ibn.fm/SING
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