Share prices for technology marketing company RBID.com Inc. (Pink Sheets: RBID) went up 28 percent today, thanks in large part to a number of changes the company is undertaking to make its services better.According to the company’s CEO, Alan Rothman, the majority of these changes include new acquisitions and new products.
“We have developed a marketing and sales licensing agreement for Simply Budgets, a forward-looking financial program,” Rothman said. “It got raves in Australia and England, and we got the sales and marketing rights for that. And we’re now developing a Web-based solution based on the use of that software package, so we’re going to add additional features on to that protocol, which will also be patent-protected.
“You’ll be able to go online, enter your password, and handle all of your financing … down to the nickel,” Rothman said. “Then we’re going to start adding modules to that, such as credit restoration, credit repair, and we’re also going to have merchant loyalty attached to that.”
The most interesting thing about the merchant loyalty aspect of this technology is the savings it will automatically confer to users. By using their credit card to sign up for some of RBID’s programs, the card will automatically track and deduct special savings from your account as you purchase items, much like merchant loyalty awards at supermarkets – according to Rothman.
“In essence, the more money you spend, you’ll get merchant rebates back,” Rothman said. “That credit card will key in for automatic customer savings. We’ve had several strategic partners who are helping us develop the aspects of this entire package. But once it’s in place, it will be literally seamless.”
Rothman wasn’t always the CEO of the company. He originally started out as a contractor, and after working there for a year, decided he could do better – and that the company could, too.
“I saw all the good and the bad that happened with the company, and I decided to take over the helm of the company as CEO,” Rothman told MN1. “And we believe we will be able to build tremendous shareholder value for the company. Right now the stock is fully piggy-back qualified. We will start making some very significant announcements over the next couple of the weeks.”
