NeXplore Corporation (OTC: NXPC) announced today the launching of a high-volume marketing initiative that is focused on the company’s recently developed Web 2.0 search engine, NeXplore Search (www.NeXplore.com). The search engine was developed to bring an optimal end-user experience and rich media display, as well as social network integration. The goal of this bold marketing initiative is to attract 10,000,000 unique visitors to NeXplore Search by the close of the third calendar quarter this year.
Part of the marketing initiative involves sending thirty million personalized electronic invitations per month to entice demographically targeted end users to try out the new search engine. The company has begun a revenue-sharing program for partnering with select high-traffic Web destinations that will embed NeXplore Search into their Web properties. Following up the invitations and partnership program, NeXplore plans to acquire high traffic internet destinations that will generate millions of visitors through advertising on a number of strategically identified online networks.
“NeXplore Search Public Beta has been live for three months now. From user feedback we’ve received thus far, we’re convinced that people who give NeXplore Search a shot will find the experience very refreshing and rewarding. We’re entering a new, steep growth phase. NeXplore Search is ready to scale, and we’re going to take bold and creative measures to get the word out,” stated Scott Grizzle, Chief Marketing Officer for NeXplore.
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