Novori, Inc. is an online jewelry retailer engaged primarily in the purchasing and sale of high-quality diamond rings, as well as loose diamonds. Through its user-friendly website, the company offers products of unparalleled quality, customizability, and backs it all with a 100-percent satisfaction guarantee.
One of the driving forces behind Novori is recently-appointed board member Steven Zale, founder of Zalemark, Inc., and one of the world’s most respected jewelry designers. Considered by many to be one of the top 25 designers in the nation, Steven is known for taking a strikingly individualistic approach to his products. He recently appeared on FOX Business News to discuss his latest collection, the Badgley Mischka line.
Of his own work, Mr. Zale states: “I consider each aspect of the piece I am creating, taking care to choose the right color and cut of stones to accent the beauty of construction as well as the woman who will ultimately end up wearing it and treasuring it for years to come.”
Potential customers will be happy to know that because Novori offers its products in an online setting, as opposed to retail outlets, price tags on a Novori piece average between thirty and sixty percent cheaper than jewelry from an actual store.
The company has also undergone several search engine optimizations, in order to appear at or near the top of the list for diamond engagement rings on Google, MSN, and Yahoo searches. These, and other measures taken by Novori have been instrumental in obtaining a share of the nearly $5 billion online jewelry retailing industry.
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