Modavox, Inc. (MDVX.OB), a pioneer in Internet broadcasting and holder of several patented technologies, announced that the company has delivered a video distribution system for the Southern Arizona Attractions Alliance, a nonprofit organization of regional attractions dedicated to cooperatively promoting tourism and visitation in southern Arizona. This distribution system will utilize the Company’s proprietary BoomBox Video 2.0 software.
BoomBox Video provides sophisticated geo-targeting, play list controls, pre-roll and audio/visual advertising capabilities. This patented system enables the creation of complete urban news networks while allowing users to instantly publish video that supports and supplements their traditional operations.
Under this agreement, the BoomBox Video system will allow Southern Arizona Attraction Alliance members to publish special event schedules adjacent to video tours. The BoomBox Video environment will be syndicated to a total of three sites. The anticipated number of unique visitors is expected to exceed 2 million unique users in 2008, based on historical traffic counts.
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