- The number of female gamers is increasing; gender diversity is essential in the board room
- S&P Global reported that firms with female CEOs saw a 20% increase in stock price momentum in the 24 months post-appointment
- CEO Lynn Pearce is highly respected in the gaming industry
Women love to game. Women are a huge part of the gaming industry, accounting for 45% of the US gaming population in 2019 (https://ibn.fm/FNwbu). With the expansion of mobile accessible games and the influx of female pro-gamers on the Esports scene, this number is only increasing. Mobius Interactive. understands the need for gender diversity at every level, from the board room to customer service. Mobius Interactive is proud to call Lynn Pearce their Chief Executive Officer.
S&P Global recently ran a study that showed firms with female CEOs saw a 20% increase in stock price momentum in the 24 months post-appointment. Those with high gender diversity on the board of directors saw higher profits than those with low gender diversity (https://ibn.fm/FNzjD). One theory about this success ratio: females in the business world are held to a higher standard.
Lynn Pearce co-founded Mobius Interactive. She has served as a vital component of the team since Day One. Her talents are widely-known within the industry: as a regular contributor to Infinity Gaming Magazine and a yearly judge for the prestigious International Gaming Awards, which takes place the evening before the ICE London exhibition. Pearce has extensive senior management experience in online gaming; she has been head-hunted by some of the best in the industry. As a data-driven, commercially focused, strategic marketing leader with over 15 years of success, she has played a critical role in the rapid climb of Mobius Interactive.
In Pearce’s recent article, Unicorns in Business Globally (https://ibn.fm/MGBNi), she asks why there are so few female-founded and female-led startups. She points out that fundraising is an essential step at the outset, and that there is a wide gender financing gap in both debt financing and equity financing. A high percentage of female founders have reported experiencing gender discrimination while fundraising.
Pearce saw a challenge and tackled it head-on. On the hunt for investors, she was introduced to Gary Eldridge. Gary saw a great opportunity: he joined Pearce in co-founding Mobius Interactive with two other co-founders, Robin Lawson, COO and Nicholas de Freitas, VP Marketing. They set out to create an online Esports entertainment and gaming company that would change the way consumers game worldwide.
Since its launch in September 2020, Mobius Interactive has seen continuous month-over-month revenue growth, a conversion rate of new signups above industry standards, and marketing campaigns slated to enter the three biggest iGaming markets in the world (https://ibn.fm/3H3lX). In less than a year, this gender-diverse team, led by CEO Lynn Pearce, has experienced tremendous growth and opportunity. Mobius Interactive is seeking out partnerships and joint-ventures, and plans to take the company public by mid-summer of this year.
For more information, visit the company’s website at www.MobiusInteractive.Ltd.
NOTE TO INVESTORS: The latest news and updates relating to Mobius are available in the company’s newsroom at http://ibn.fm/Mobius
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