The entertainment industry may be growing so fast that it can’t even keep up with itself. With the addition of satellite networks invading every area in which people can consume media and entertainment, one media company is going back to the roots of providing pure, quality entertainment.
MegaMedia Group, Inc. is a multimedia entertainment company focused on offering original and newfound multimedia services. The company specializes in multiple areas of the entertainment industry with the help of its subsidiaries, which enable it to specialize in recording, music production and distribution, video production, radio broadcasting, and operating Pulse87 – a rhythmic, top-40 radio station in the New York Tri-State region.
Pulse87 is the company’s new and exciting top-40 radio station, offering listeners today’s hottest hits and the most exclusive remixes from around the globe. The radio station is anchored by some of the most energetic, comical and informative radio disc jockeys throughout the nation, including the Star and Buck Wild Morning Show, Jewelz (named one of top “Power Players” on the scene by Latina Magazine), and Showboat (the official host for Jay-Z’s NBA team, the New Jersey Nets.)
One might wonder how many people actually listen to the radio anymore, since consumers can take their iPods with them anywhere they go or burn their own CD’s at home and play them in the car. According to a recent study by the American Media Services, out of 1,000 adults surveyed, approximately 61 percent stated they listen to the radio, either traditionally or online, at least once per week.
MegaMedia’s management team isn’t ignoring the advances in technology either. Recently, they announced the execution of an affiliate agreement with Applei Tunes, which allows www.pulse87.com visitors to purchase music playing on the radio station through the most widely used online music store. The agreement is of utmost importance, since iTunes is now the #2 music distributor, trailing only behind Wal-Mart.
Also, Pulse 87 FM, WNYZ-LP, announced the signing of advertising agreements with Sobe Life Water Brand, a division of Pepsico, and Paragon Honda. These two signings demonstrates that companies are still looking for the newest and hippest radio stations to advertise their products and services on. Prior to these signings came the announcement that Pulse 87 reached an advertising agreement with Major World Automotive valued in the range of $192,000 – $420,000.
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