The buzz of this multimedia entertainment holding company’s New York City radio station, Pulse 87, has reached the ears of TheStreet.com’s senior technology correspondent, and he likes what he hears. Top DJs from around the globe have also shown their interest by contacting the CEO, Alex Shvarts, to inquire about spinning their nightlong mix sessions.
Although the station, Pulse 87, has only been on the air for five weeks, the viral ‘word of mouth’ has spread quickly. The help of New York City radio programming veteran/legend Joel Salkowitz and the Company’s dedicated efforts have resulted in a stream of constant praise from listeners.
According to the article, the station is subscribing to the Arbitron ratings service. So far, the numbers have been good and the future appears to be very promising. Pulse 87’s rapid success has gotten the attention of station owners in other cities as well, seeing that many have been battling lowering listener numbers. Pulse 87’s innovative format could be the answer for high revenues and better raitings.
In closing, Mr. Krakow stated, “Expect to hear a lot more about Pulse 87 in the near future.”
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