In sports, many people use the term “this team is hot,” but it can also be used when talking about companies that are creating a splash in the financial markets. One of these companies is Medefile International, Inc. (OTCBB: MDFI), the developer of a proprietary system for gathering and digitizing medical records so that individuals can have access to their complete set of medical records. In just one month, the company’s stock has risen 290%. The MedeFile System® is the company’s flagship product, which is already generating a new way for patients, healthcare providers and other invested parties to gather medical records at any time they choose.
The company was founded by an entrepreneur, with the assistance of a group of physicians, registered medical records specialists, and technologists. Up until now, the patient has been viewed as a submissive participant in the healthcare delivery process. With more and more people becoming active in their healthcare decisions and taking on more responsibility for their treatment, MedeFile provides a revolutionary opportunity for doctors and other caregivers to improve their relationship with patients.
MedeFile’s number-one priority is to provide a safe and secure environment for members, giving them peace of mind that their information is kept private and ready for their use only. The MedeVault was created to assure members that they will never lose track of either their own, or their family’s, medical history. There are procedures which limit access to designated individuals, and these make attaining medical records that much easier and friendly.
The company recently granted South Florida-based API Marketing, Sales & Advertising Co. the exclusive right to market MedeFile memberships to consumers in more than 100,000 retail outlets throughout the U.S. and Canada. API has specialized in marketing consumer products for over 20 years. Their clients include Verizon, PT-1, Old Navy, and Playboy, just to name a few.
“‘We are very pleased that API appreciates our vision for establishing the MedeFile solution as the de facto standard for how individuals manage their personal medical records,” commented Milton Hauser, founder, chairman, and CEO of MedeFile. “‘It is our opinion that the key to long term success for our Company is through education of the mass consumer market on the value and potentially life-saving benefits of our patient-centric approach to automating the collection, archiving and management of a person’s medical history. With API’s assistance, we look forward to introducing MedeFile to millions of consumers in the coming year.”
Additionally, there will also be 300, 30-second commercials airing on national cable news channels, including CNBC, CNN, MSNBC, Bloomberg, and Fox news over the next four weeks, “This televised ad campaign is designed to help educate consumers nationwide on the many benefits, convenience and peace of mind afforded by the MedeFile system,” stated Mr. Hauser.
“The recent violent storms, tornados and mass flooding that have destroyed homes and businesses throughout the Midwest are a yet another painful reminder that natural disasters can occur quickly, leaving little time to secure vital documents such as medical records. MedeFile’s members know that whatever comes – be it natural disaster, fire, document misplacement or the closing of a medical or dental practice, their health records are safe, secure and accessible to them, emergency first responders and authorized healthcare providers anytime, anywhere,” he concluded.
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