Dr. A.W. Martin of Martin Nutraceuticals, Inc. (Pinksheets: MNCL) is debuting Dr. A.W. Martin’s book “Medical Crisis: Secrets Your Doctor Won’t Share With You,” as they launch a promotional campaign in support of it. The book consists of Dr. Martin discussing and sharing the many things that an individual can eat and do in order to improve his health and well-being. Dr. Martin has completed two radio shows which aired on March 3rd and 4th, and management is now preparing for a follow-up radio show to be aired March 6th.
During the March 3rd radio interview, which was Mark Carbonaro’s show titled “Wake Up Monterey,” Dr. Martin discussed an array of topics including a section of his book, The Body’s Four Warning Signs to Prevent You Getting Sick. “Wake Up Monterey” can be heard Monday-Friday, from 6am to 9am PST on radio station KION-AM, as Mr. Carbonaro interviews guests from all walks of life on current health topics, news and fitness. To listen online, visit www.1460kion.com. Following the interview with Mark Carbonaro, Dr. Martin joined Julee Jonez on KPRS-FM 103 out of Kansas City.
Airing on March 6th, Dr. Martin will be interviewed by Darlene Evans on WKIS-FM 99.9. The show will not be aired same day, but can be heard during the week of March 17th. This specific segment will be aired simulcast on the Internet on www.wkis.com.
“We are hoping to tie in the next round of DRTV air times with enhanced media coverage for Dr. Martin and the book. This is a fantastic opportunity to build brand recognition. The test market has enabled us to identify key demographics for the DRTV campaign and we are using these demographic criteria to further enhance Dr. Martin’s media exposure,” commented Harvey Panesar, President of Martin Nutraceuticals Inc.
Martin Nutraceuticals, Inc. focuses on providing a better health and lifestyle to people through natural products. The company’s flagship products include Arthrizyme™ for general joint pain, Oxygenol™ for anti-oxidation and Maximum Slim™ for weight control.
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