This week, Joytoto USA, Inc. announced the launch of its first online game to be available for download in the US, “Pang Pang Terrible”. It is one of the first online, first-person shooter games to allow character customization, and has a ‘cartoon’ feel to appeal to younger players.
Joytoto has had several successful game launches in Korea, and will now attempt to capture the attention of American gamers. This is part of the company’s ongoing expansion strategy, which has been progressing rapidly in 2008. The game will be available through Joytoto’s distribution portal, playolive.com.
Regarding the release of the new title, CEO Michael Cho states: “We are very excited about our first downloadable online game release, as it demonstrates our commitment to the US online gaming market and the growing demand of the US consumer. The company continues to commit a substantial amount of time and resources to the US online gaming market.”
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