General Automotive Company, a North American provider of aftermarket automotive parts, announced the launch of its Cabin Air Filter product line for distribution in the United States.
“We are very excited to offer our Cabin Air Filter product line to our customers. We worked very hard to make sure our Cabin Air Filters were of the highest quality; something we could really be proud of. We believe that our quality product and our economical pricing will give our customers exactly what they are looking for in today’s extremely competitive market,” Scott Bruno, General Automotive’s national sales manager stated in the press release.
The Cabin Air Filter program is applicable to domestic, Asian and European automotive makes. The company said its manufacturing standards will be set with the highest quality in mind and that it aims to produce products that meet or exceed OE specifications.
General Automotive last week announced its partnership with Taichi Partnership in Asia, a China Sourcing and market entry service provider, formed to focus on developing and sourcing quality automotive parts while identifying and establishing manufacturing and distribution opportunities. The relationship will also allow General Automotive to control and support its product manufacturing, thereby ensuring quality, deliver and competitive pricing.
“This is a great example of how our new division based in Asia can immediately affect our continued growth as a company. Again we strongly believe our expansion into the Asian market will allow us to better serve our customers, helping them to achieve a more economical and higher quality product,” Dan Valladao, CEO and president at General Automotive stated.
For more information, visit www.generalautomotive.com
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