- The acquisition of Artist Republik, in addition to the flagship offering (Fan Pass Live), has created an all-inclusive opportunity for artists on the platform – creating the optimal “anti-label” solution
- The company reported 14,000% YOY on revenue and 8,000% YOY on its artist portfolio
- Social media metrics show increased growth in all three channels – Instagram, Facebook, and Twitter
After the recent key acquisition of music distribution company Artist Republik, Friendable (OTC: FDBL) is pleased to announce a significant increase in key metrics, driving the growth of its flagship offering, the Fan Pass Live artist platform. Now positioned as the only 360-degree, all-inclusive music artist platform, Fan Pass Live has quickly become the “anti-label” opportunity for artists to turn to when they want to remain in control of their music but need a support system to back them up. The Fan Pass Live offering covers everything from livestream to virtual events, and now, with Artist Republik’s resources, the opportunity to get playlist placements and distribute music – the ultimate start to finish for independent artists within the music industry.
Friendable reported a 14,000% YOY increase in its revenue, resulting in more than $20,000 for January 2022. The company also saw an artist portfolio increase of over 8,000% YOY, resulting in a total of 105,000 artists, following the recent Artist Republik acquisition (https://ibn.fm/WJ0Rf). In addition to a higher number of artists, the acquisition also brought more services to the platform, including music distribution, playlisting services, fan/follower growth services (“Grow with Us” campaigns), and more to be announced at a later date.
“With our speed increasing, technology advancing, and artist adoption continuing, we believe our offering is one of a kind,” Friendable CEO Robert A. Rositano Jr said. “This said, our intent is to continue iterating, upgrading, and adding new offerings, assisting our artists in earning, maintaining control, and staying away from the big labels.”
He explained that the revenue-generating ideas considered last year included the launch of non-fungible tokens (“NFTs”), and that, given the rise of virtual reality or metaverse opportunities, the company is prepared to explore partnerships in these areas, rather than developing these options internally at this time.
“Priority is staying focused on our core business aims – building revenues, artists, fans, and content – which remain the current and future pillars of our success,” Rositano Jr. explained. “Thank you to my brother/partner/CTO, our amazing team here, our artists and partners, and to all our shareholders who continue to support our efforts.”
Additional key metrics – all social media-related – where the company reported significant growth, include:
Instagram: @fanpasslive
Over the last 90 days:
- Accounts engaged have gone up 72.8%,
- Total followers are up 22.5%,
- Content interaction is up 65.1%,
- Post interactions are up 45.4%, and
- Video reactions are up 100%
Over the last 30 days:
- Accounts engaged have gone up 61.8%,
- Total followers are up 13.1%,
- Content interaction is up 61.6%,
- Post interactions are up 90.2%, and
- Video reactions are up 33.3%
Facebook: @fanpasslive
Over the last 28 days:
- Reach is up 56%,
- Post engagement is up 51%, and
- Page likes are up 644%
Twitter: @friendableinc
When compared to January 2021, Tweet impressions are up 834% YOY.
Over the last 28 days:
- Tweet impressions are up 470.1%,
- Profile visits are up 93.7%, and
- Friendable’s Twitter account has gained 1,900 new followers
In addition to these metrics, the company has announced its February artist contest. “Ticket to Win” offers artists who sell the most tickets the opportunity to gain additional money in their pocket – with a chance of winning $500 (1st place), $250 (2nd place), $150 (3rd place), and an entry into a raffle to win their own merchandise collection when they purchase any available merch. In addition to the cash prizes, artists get to keep 100% of the tips and ticket sales they generate.
For more information, visit the company’s websites at www.Friendable.com or www.FanPassLive.com.
NOTE TO INVESTORS: The latest news and updates relating to FDBL are available in the company’s newsroom at http://ibn.fm/FDBL
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