Yesterday, Dionics, Inc. announced the progress they have made in regards to generating growth in the expanding Chinese market. Dionics, a manufacturer of semiconductors and microelectronics, is known particularly for its photovoltaic MOSFET drivers.
Among the steps taken are the hiring of a respected local Chinese consulting firm, and having an operating sales and marketing function in Bejing through this consulting firm. In addition, these consultants are in the process of screening candidates for Merger/Acquisition routes.
Further action is being taken in ongoing negotiations with a large number of Chinese electronics companies to distribute their MOSFET drivers in the Chinese marketplace. Dionics is also launching a new Chinese language website at www.Dionics-China.com.
According to Bernard L. Kravitz, company president, “With the help of our new investors, CML, Ltd., we have taken significant steps toward promoting increased volume for our products in the vast China market.”
Kravitz further explains that “in addition to the Chinese customers we already have, our growth program anticipates adding significant volume in power-distribution applications, an integral part of ongoing economic growth in China. Some potential high-quality situations will mature quickly, while others will need some time. Those situations that are more cost-sensitive must wait for completion of our aggressive, new cost-reduction program, already well under-way.”
Kravitz continued, “Although the market potential for our products is incredibly large, each specific situation involves its own unique balance between the cost of our product and the application value of its high reliability. Our selling price, therefore, will determine how fast we can grow into that huge market potential. We intend to make our new, more competitive selling price, coupled with our already unchallenged high-reliability, a combination the Chinese marketplace cannot resist.”
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