- Companies need to focus on optimizing customers’ online experience, redefining their brands in the process
- The UMI platform offers brands and end-users a streamlined, holistic online experience that provides flexibility and security
- Developing software and mobile publishing solutions for a variety of mobile offerings
By the year 2019, the number of mobile phone users worldwide is expected to pass the five billion mark, and mobile advertising is expected to represent 72 percent of all U.S. digital ad spending. With 83 percent of mobile users citing a seamless experience across all devices as very important and 57 percent of users unwilling to recommend a business with a poorly-designed mobile site, brands need to focus more on making sure that their customers’ online experiences are optimal.
A holistic approach is necessary for ensuring that mobile connectivity, secure transactional processing and social connectivity are optimized for users throughout different markets. Consorteum Holdings, Inc. (OTC: CSRH), a software development and mobile solutions company, has spent the last several years developing relationships and licensing agreements that will enable it to participate in the rapidly developing fintech market and its associated verticals, providing secure mobile content and connectivity to a variety of end users.
The company’s wholly owned subsidiary, 359 Mobile Inc., developed the Universal Mobile Interface™ (UMI) platform to integrate any stream of data onto a mobile platform. UMI has the ability to deliver and manage mobile connectivity, secure transactional processing and social connectivity to create a more personalized mobile experience. The applications of UMI cover e-commerce, banking, mobile gaming, data analytics, entertainment, social media, digital marketing and more. It is a flexible platform designed to meet the diverse needs of the company’s client base within a broad range of vertical markets.
For clients, UMI can be adapted to meet specific needs and redefine the brands’ mobile experiences. The platform provides a seamless connection with customers, anticipating their needs and providing a holistic service from browsing through payment processing to after-sale services.
Consorteum is developing its software and mobile publishing resources for a variety of mobile offerings – including the online and mobile gambling industry. Currently, the company’s focus is on the upcoming release of its first global sports app later this year. This app will offer massive amounts of compiled historical data and updates on cricket teams and players and will be available to the 2.5 billion worldwide cricket fans as the company’s first predictive analytics mobile offering. Within the United States, it is estimated that illegal sports betting is a $150 billion industry (http://ibn.fm/7AgC5). As laws regarding gambling on college and professional sports are removed from federal oversight and placed in the hands of the states, companies such as Consorteum are uniquely positioned to capitalize from a legalized gaming industry.
For more information, visit the company’s website at www.Consorteum.com
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