Axion International Holdings, Inc., a leading producer of industrial building products and railroad ties made from 100% recycled plastic and plastic composites, today announced a new name ECOTRAX™ for its 12 year old eco-friendly, longer lasting, and climate adapting railroad ties. ECOTRAX™ rail ties have proven to withstand the elements, resist rust, and do not absorb moisture, crumble, splinter or leach chemicals into the environment. Furthermore, Axion’s ECOTRAX™ composite railroad ties use a patented formula that meet and exceed all AREMA standards while holding spikes, maintaining gauge and requiring no special tools for installation.
”The launch of the EcoTrax™ brand is a huge milestone for Axion as we strive to become the market leader in the composite rail tie business,” said Steve Silverman, President and CEO, Axion International in a press release on Monday. “What many do not realize, is that our patented technology has been used to manufacture and install railroad ties with many customers around the globe over the last 12 years. Additionally, the products have been tested extensively with customers and at the test track in Pueblo, Colorado with over 1.85 million gross tons of freight traffic recorded. I It is safe to say this product is well proven and well tested. All great products have a brand name and the time has come to give our great product a name.”
The Company markets its structural products to the railroad industry, military, and industrial engineering and contracting firms. As part of the marketing branding campaign for “EcoTrax”, Axion will not only start a direct mail campaign but will also participate in the American Public Transportation Associations’ (APTA) EXPO in early October. This trade show will allow Axion to demonstrate its product at the largest public transportation showcase in the United States.
For more information, please visit Axion’s corporate website at www.axionintl.com
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