In a news release yesterday, the Aristocrat Group signified its belief that its new product innovation, a “bold new twist on distilled spirits packaging,” will offer notable functionality and diversity that will make it a standout in the beverages industry. The company believes that the distilled spirits industry is deadlocked in its focus on making use of variations of one central, overused theme when it comes to features such as product packaging.
“The spirits industry has not introduced anything this new or exciting for quite some time,” company CEO Robert Federowicz said. “Our vision is to redefine how consumers look at spirits with new packaging that is a perfect fit for any lifestyle.”
With the firm understanding of innovative packaging and its role in drawing consumer attention, the Aristocrat Group and its partners spent most of last year on research and development. Those efforts emphasized creating a cutting-edge package that will have consumer appeal across a broad span of market demographics. The Aristocrat Group believes that this offering combines an ideal mix of technology and branding that will revolutionize the beverages industry and be an excellent fit for consumers’ lifestyles.
With its award-winning RWB Ultra Premium Handcrafted Vodka leading the way, the Aristocrat Group looks to build a portfolio of highly successful brands in this lucrative marketplace through its brand management division, Luxuria Brands.
For more information, visit: www.aristocratgroupcorp.com
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