One of the newest “last frontiers” of the digital age is how to give the entertainment consumer what they want while still taking a slice of the billion dollar entertainment industry pie for your company. The consumer is ahead of the curve, taking their entertainment “wants” for free while cutting several rightful owners of the product out of the loop. How to get the owners back into the loop while adding value to the consumer in a digital age is the question. Answering it is the billion dollar reward.
FEED Networks LLC., a newly added subsidiary of Symposium Productions Corp, works as a central digital clearinghouse for a variety of digital entertainment products. It primarily offers music products across all digital platforms but concentrates its efforts on mobile phone and similar digital platforms where users seek entertainment content in its many forms.
The company has come to terms with the entertainment industry’s digital sales struggles. It understands the overall need for a redress of how the entertainment industry provides entertainment content to a changing customer base. To take advantage of its vision of the future, the company is working to line up a wide variety of digital content profit centers which offer customers access at a fair price. Music, ticket sales, product purchase and web portal direction/custom solutions are all centers that the company is planning to offer.
Feed’s recent acquisition by Symposium Productions is expected to enhance the current vertical nature of Symposium Productions. One of FEED’s primary new products, “IMORTAL”, is targeted toward up-and-coming bands and their fan bases. With FEED’s software, new bands fans can find the band, order tickets and be a part of advanced viral Internet marketing programs.
Symposium Productions will also find that FEED’s access to the world’s digital music content, and the new bands that are drawn from it, will further enhance its ticketing and music product sales. In this regard, FEED’s recent announcement that it is entering final discussions with iMusica S.A. for a media distribution operation agreement will help the company access Brazil’s vast array of music content.
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