The days of taking a roll of film to the drug store has been replaced by online photo processing. Many online retailers like Wal-Mart (NYSE:WMT) and Walgreen’s (NYSE:WAG) allow consumers to upload their digital prints and pick it up at a local location in about an hour. This new way of processing digital prints is easy, convenient and has driven up the volume of prints ordered online over the past year. As for those who consider themselves serious amateurs and professional photographers there are many online services to choose from, one of which includes myPhotopipe.com.
MyPhotopipe.com, Inc. is a web-based (2.0) online provider of digital photo processing, photo finishing, photo sharing, and related services. The Company’s unique blend of 104 print options, combined with manual print inspections and professional color management, have positioned myPhotopipe.com as one of the fastest-growing providers of digital photography services for professionals and serious amateurs. The company works for more than 18,000 serious professionals who have more than 150,000 copies of the company’s software downloaded and in use.
Industry veteran Pete Casabonne and marketing guru Douglas Keeney realized that the professional and serious amateur photographer’s business is all about selling prints and therefore came up with a way to make the prints themselves more versatile. Four years ago they built PhotoTRAC, a quality control system that precisely tracks and controls the movement of millions of images from the Internet through the lab and back to the customer.
MyPhotopipe.com was awarded a contract from the U.S. Department of Homeland Security (DHS) in early 2007 to provide photographic printing and design support services to the DHS Office of Public Affairs. The company has also entered into a strategic relationship with iStockphoto™ to provide a “print-your-image” option on the popular stock imagery and video website, effective October 11, 2007.
The management of myPhotopipe.com believes that photographers want to ‘wow’ their customers and in December of last year they soft-launched FolioPrints™, which allow photographers to do more with their digital photos and generate more revenue for their studios. Within a week, more than 20% of all orders were for the new product.
Demands for prints from digital cameras keeps online photo processors like myPhotopipe.com busy, but the industry is very crowded and includes competitors such as Foto.com, Hsphoto.com and PhotoWorks, just to name a few.
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