As cell phones continue to become more advanced, they are quickly becoming a must have, not only for communication, but for conducting business, entertainment, navigation and now, marketing. MVive Media Group Inc. (Pink Sheets: MVIV) capitalizes on the growing demand for state-of-the-art technologies applicable to cell phones, offering Permission-Based Mobile Marketing. The company targets organizations with an opt-in database of customers, such as those wishing to receive the newsletters, updates and more.
Catering to those organizations, MVive combines database marketing with Permission-Based Mobile Marketing and converts them to a mobile platform through its Conversion Service using four stages: the planning or developing effective marketing tools/programs for an organization; database notification – when customers are actually contacted and asked if they want to receive the marketing messages; conversion takes the information/database of willing participants and transfers it to a mobile platform; member data collection is the actual merger data and a centralized workable profile.
Customers that give organizations permission to send them marketing material can receive the messages directly to their personal cell phones through Short Messaging Service (SMS), Multi Media Messaging Service (MMS), Barcode Promotion Service (BPS), Location Based Service (LBS) and Mobile Gateway Service (MGS).
Permission-Based Mobile Marketing is quickly gaining reputation as an effective, low-cost medium for marketing, allowing organizations the ability to target only customers of interest.
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