Things have been quiet for Internet media company Invicta Group (OTCBB: IVGR) since its acquisition of vacation provider Maupintour, a situation the company intends to take advantage of for as long as it lasts.”On March 1, we acquired a company called Maupintour that does upscale tours to up to 50 countries,” Bill Forhan, CEO of the Invicta Group, told MN1. “That’s primarily where our focus has been in the past 90 days. We’re trying to build the business, we’re trying to generate the process, we’re trying to increase the revenues, and we’re trying to find synergies in the company.”
“Weekly, we are e-mailing about 10 million travel enthusiasts with the latest deals that Maupintour is offering.”
If the company can integrate Maupintour successfully, it would represent a huge win for Invicta. Maupintour offers over 50 escorted tours to its customers, as well as independent tours for tourists who want to travel on their own, and custom tours for individuals and groups. In addition, customers are available to use the company’s online tools to research their tours and maximize their vacation experience.
As an internet media company that specializes in the travel industry, Invicta is well-situated in a prime market. The company has two subsidiaries that both use the Internet to generate revenues.
Forhan stated the company will focus on e-mail marketing to travel suppliers using newsletters offering discounted travel to its 40 million e-mail database, along with cross-marketing the e-mail database of its other travel company, Travel Hot Links, to its tour operation company and its newest revenue stream Invicta Music.