SkyShop Logistics, formerly known as SkyPostal Networks Inc., is the largest private postal network in Latin America. The company today announced it has retained TransMedia Group to head its international public relations efforts and spotlight the company’s cross-border delivery options.
Per the agreement, TransMedia will work to publicize SkyShop’s expansion of its online shopping and delivery services in Latin America. The campaign will highlight SkyShop’s new partnership with SkyShop’s online shopping Portal Punto Mio.
SkyShop Logistics said TransMedia’s campaigns will initially focus on the SkyShop’s new strategic partnerships with its online shopping portal PuntoMio, which offers international residents a U.S.-based address so they can receive purchases made from online merchants in the U.S.
TransMedia will also promote PuntoMio’s partnership with a major U.S. retailer and the launch of its international site, Global e-Cart product (www.globale-cart.com), which offers U.S. merchants the ability to sell to international clients, while avoiding risks associated with cross-border transactions, such as credit card fraud and costly and complex shipping and import procedures.
Commenting on the company’s name change, TransMedia’s Hispanic Media Relations Director Carla Pardo noted that the name SkyShop Logistics is a more accurate reflection of the company’s position as the leading cross border shopping facilitator.
For more information visit www.puntomio.com
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