Sometimes, technological change gets moving so fast that new applications for a technology get passed by in the haste of offering the “next big thing.” It really doesn’t matter what technology it is, other than it is the next evolutionary step. In-between those “next big thing” steps, however, are little segments of that technology that get ignored in favor of the next large-scale score. An investor that can find a company working a step or two behind the advancing technology to exploit it fully is the investor that may profit.
Electronic Game Card Inc., an electronic game software developer and integrator, works to offer games of chance and education through its proprietary game-card technology. The company’s main product lines include games of chance oriented toward promotional programs for other companies, and education – targeting pre-school users working to master basic core educational needs.
The company has been having great successes with its new platform and business plan. From the beginning, the company focused on providing a reward-based game that would fit on a platform the size of a credit card. With a concept of offering the cards for free and imbedding games as promotional devices – playing off the easily customizable card for individual vendors and games – the company has seen European acceptance.
Going forward, the company has begun a new project directed at the educational possibilities of its proprietary product. Thomas & Friends, an exceedingly popular educational pre-school book and television vehicle, has agreed to become part of the company’s new product expansion. Given that Thomas & Friends has such a large following, this move – using it as a launch vehicle – appears to be a winner in many respects.
In a general sense, Electronic Game Card Inc. is moving into the commodity electronic games market. The technology for this sort of reward-based game is fairly simple and ready to exploit. Others are working at the outer reaches of what gaming can do, and EGC Inc. is following along and finding great opportunities that others passed buy in a rush to build a faster, more realistic game. There are many bonuses to stepping back and seeing what has been ignored in the fast-changing technology game market. Electronic Game Card Inc. has stepped back to take a look at the possibilities of the market today, added a bit of new proprietary technology, and found a way to profit in the wake of other companies’ haste to move forward.
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