Mobile Lads Corp. (MOBO) Strategy Evolves with Broader Market Change
Mobile Lads is taking advantage of what it perceives is a shift from traditional advertising toward mobile advertising, focusing its corporate strategy on partnering with third-party providers to offer advertising and marketing via mobile-friendly websites, SMS text messages and Quick Response (QR) codes. The company’s current product offering consists of wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. These solutions are designed to provide streamlined, continuous access to time-sensitive information and data on multiple network standards and are offered through the Mobile Lads Xtreme Mobility division, which centers on three core technologies: xmVerify,…