Adaptive Media, Inc. (ADTM) Launches Mobile Ad-Serving Platform to Support Massive Mobile Advertising Products
Adaptive Medias, a multi-channel audience and content monetization company and frontrunner in programmatic advertising across mobile, video, and online display, announced today that it has launched its patented mobile ad-serving platform. The platform is specifically designed to facilitate mobile monetization projects, drive increased optimization, and boost scalability. Adaptive Media’s Ember platform is a Real-Time Bidding (RTB) system that delivers better transparency to placements for online advertising by leveraging a combination of machine learning algorithms and contextual and semantic engines. Clients will have access to more customization and flexibility after the launch of Ember Mobile, a breakthrough platform that enables Adaptive…