Arbitron Inc. (ARB) Releases its June 2008 RADAR 97 Radio Network Audience Reports
Arbitron Inc. (ARB), with executive offices in New York city, is a media and marketing research firm serving media such as radio, television, cable, online radio, and advertisers and advertising agencies in the U.S. The company measures network and local-market radio audiences; surveys the retail, media and product patterns of local-market consumers; and provides application software used for analyzing media audience and marketing information data. Through its Scarborough Research joint venture with The Nielsen Company, the company provides additional media and marketing research services to the broadcast television, newspaper and online industries. This week Arbitron released its June 2008 RADAR…